money, and people. First of all, Southwest focuses on choosing secondary cities near metropolitan areas such as Midway in Chicago. Instead of choosing airports in major cities for its departure and landing, Southwest greatly decreases its potential costs of flying. Secondly, Southwest uses standardized aircrafts, Boeing 737, to fly short-term and point-to-point routes. This strategy contributes effectively to Southwest’s on-time departures and lower rate of flight delays. In the third place, with regard…
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