Kira Johnson
Ms. Karsten
English 121
22 October 2013
Audience: Consumers with Credit Cards or Debit Cards
Article Evaluation APA “Credit cards have been around since the 1950’s and debit cards were introduced in the mid- 1970s (p. 1) It is hard to imagine that it only took roughly 35 more years before banks had issued 984 million Visa and Master Card credit and Debit cards just in the United States (p. 1).” This is a quote from the article “Credit and Debit cards: What you need to know” written by Jennifer Barrett. This article does an excellent job explaining to consumers such as myself some of the difference between debit and credit cards (P. 1). She first brings us back in time by asking us to imagine a time when non cash options were not available something I don’t know if I could fathom. [Int] First, Barrett (2009) walks us, the consumers, through the differences between debit and credit cards. [intro] She starts by explaining what a debit card does and some of its benefits. Barrett (2009) clarifies that a debit card connects to an individual’s bank account. In addition, Barrett (2009) explains one must be aware that as one spends funds are automatically deducted from their account (p. 1). Then she educates how an individual can use a debit card as an “alternative to cash” (p. 1). For example, if a person uses it on a daily basis it can provide a “snapshot” of where their money goes with the statement provided by the consumers’ bank. In addition, Barrett explains that one’s likelihood of overspending is decreased as their account balance reduces with spending each time a debit card is used. Next, Barrett (2009) describes what a credit card can do, and why we choose to use them (p. 1). [Ser] Also, that credit cards help people by allowing them to spend money they do not have, they can pay for things at a later date, can offer a way to be rewarded for purchases and protected for theft and fraud better, reports Barrett (2009, p. 1).” However, Barrett (2009) warns consumers that they must be careful because spending the banks money will result in interest if the balance is not paid back quickly (p. 1). The article also helps us to understand that if used responsibly a positive aspects to using credit cards vs. a debit card. For example, the rewards credit cards can offer to consumers in the way of giving the consumer back money, gifting the consumer objects or products and services at a discounted rate (p. 1). Finally, the article ends with some especially informative information on a few laws regulating credit cards at the federal level and on where
Citibank: Launching the credit card in Asia Pacific Country entry strategy Objectives of this case ... To understand market evaluation, target market selection, and product positioning issues in services operations. To appreciate globalization/country entry issues in financial products. To understand the underlying economics of customer acquisition and retention. Key Strategic Issues Should Citibank launch the card product ? Why ? Why not ? Given the upscale customer base , how…
Chapter 6 Credit: Receiving cash or good services with an obligation to pay later Consumer credit: anything purchased for personal needs that is not a home mortgage- can be an auto loan or credit card debt. Open credit/revolving credit: a line of credit you can pay back and whatever pace you choose as long as you pay minimum balance each month- and then pay interest on unpaid balance. Annual percentage rate (APR): true simple interest rate paid over the life of the loan. Truth lending act makes…
15 10. Evaluation and Control 16 Appendix 1 17 Appendix 2 18 References 20 1. Executive Summary Woolworths Limited, as the leading retailer between Australia and New Zealand launched various types of financial product and services including everyday money credit card, prepaid credit card and every reward gift card. This marketing plan focuses on launching a redesigned Everyday Money credit card which offers customers more rewards points and a new way to spend them. For the new credit card, objectives…
BY RIHAM TAIB Table of Contents Barclaycard Case Report and Summary Critical Issues • Current Performance o Financial Performance o Customer Performance o Internal Current Performance o Internal Long-term Performance • External Environment Analysis o STEP Analysis o Porters Five Forces o External Factor Analysis o Industry Analysis (Porter) o Competitor Analysis o Competitive Intelligence • Internal Environment Analysis o Internal Factor Analysis o Organizational Culture…
Applications WEEKLY COURSE SCHEDULE The standard requirement for a 4.5 credit hour course is for students to spend 13.5 hours in weekly work. This includes preparation, activities, and evaluation regardless of delivery mode. Week 1 Preparation, Activities, and Evaluation Points Preparation Reading(s) o Chapter 2: The Nature of Sets (Sections 2.1, 2.2, 2.3 pgs. 6468, 2.4, and 2.5 only) Activities Discussions Evaluation 2 Homework: Set Theory and Venn Diagrams 10 20 Preparation…
consumer credit decision processes Rob Ranyard ¤, Lisa Hinkley 1, Janis Williamson z, Sandie McHugh Department of Psychology and Life Sciences, University of Bolton, Deane Road, Bolton BL3 5AB, UK Received 22 March 2005; received in revised form 24 October 2005; accepted 7 November 2005 Available online 8 February 2006 Abstract The role of mental accounts in consumer credit decision making was investigated. First, in a conversation-based process-tracing study, 96 adults with experience of credit were…
equipment, furniture and fixtures, leasehold improvements, building acquisition or construction and in some circumstances debt consolidation > Funding available from $20K to $5M > Longer terms/amortizations available Based on: > Strong personal credit > Industry experience > For profit business > Good character > Collateral may be required SBA 504 Loans Finances fixed assets for small firms and plays a key role in creating and retaining jobs. > The business loan must be for real-estate or equipment…
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