Radio is the radiation of electromagnetic energy through space. The biggest use of radio waves is to carry information, such as sound, by systematically changing some property of the radiated waves, such as their amplitude, frequency, phase, or pulse width. When radio waves strike an electrical conductor, the oscillating fields induce an alternating current in the conductor. The information in the waves can be extracted and transformed back into its original form. Radio systems need a transmitter to change some property of the energy produced to impress a signal on it, for example using amplitude modulation, angle modulation (which can be frequency modulation or phase modulation). Radio systems also need an antenna to convert electric currents One reason is a perceived lack of quality and risk in the programming (to which more conservative elements respond that it is too risqué much of the time), an excessively high ratio of advertising to program time (especially on children's television), and a perceived failure to serve the local interest due to media consolidation. Commercial radio (in particular) is criticized for a perceived homogeneity in programming, covert politically motivated censorship of content, and a desire to cut costs at the expense of a station's identifiable personality. Politics is a major force in media criticism, with an ongoing debate (especially in the United States) as to what moral standards – if any – are to be applied to the airwaves. Introduction to Radio Mirchi Radio Mirchi is a nationwide network of private FM radio stations in India. It is owned by the Entertainment Network India Ltd (ENIL), which is one of the subsidiaries of The Times Group. Mirchi is a Hindi word which means chilli pepper . The tagline of Radio Mirchi is "It's hot!”. Radio Mirchi maintains weekly music charts for India. The most followed charts are Mirchi Top 20 (Bollywood Songs) and Angrezi Top 20 (English Songs). Both of these charts are a ranking of recorded music according to popularity. These charts are published on a weekly basis in the Indian English-language daily newspaper, The Times of India, and on Radio Mirchi's official website. Its official website However in Kolkata they are not clear leaders in SEC ABC segments. The SEC ABC segments were earlier dominated by Big FM & now by Friends FM. However in the SEC D & E segments Radio Mirchi has total domination.
AWARDS AND ACHIEVEMENTS Radio Mirchi has been the undisputed leader of the Indian Radio Industry since its inception 2001. We have been ranked No.1 in all IRS (Indian Readership Survey) surveys till date in terms of our national reach - the only survey which measures radio listenership across the country.
Not surprisingly, Mirchi has been felicitated with several awards: 1. It was awarded the FICCI - Frames Excellence Award 2010 for the Most Successful Radio Channel of the Year - Radio Mirchi was the ONLY radio station to receive an award from FICCI. 2. Radio Mirchi received 8 awards at the 5th India Radio Forum (IRF). This included 4 awards for our RJs out of a total of 7 RJs who were acknowledged. 3. It was awarded the Most Popular Radio Channel amongst Youth at the 2nd Global Youth Marketing Forum. 4. It also received the CMO Council Brand Leadership Award.
PROGRAMS • Scheduled Program Name Presenter Timing *Devraag - 5 AM to 7
by a dictator having complete power, forcibly suppressing opposition and criticism, controlling all industry, commerce, etc., and emphasizing an aggressive nationalism and often racism. The Totalitarian system under Stalin is an imposing a form of government in which the political authority exercises absolute and centralized control over all aspects of life, the individual is subordinated to the state, and opposing political and cultural expression is suppressed. The difference between those two is…
question our morality and consciously prevent ourselves from getting brainwashed by its revolting content such as the promotion of xenophobia and illustrations of negative stereotypes. Producers Trey Parker and Matt Stone mock not only celebrities and political figures, but deride the genre of satire itself. This is a show, after all, that paints God as a gap-toothed hippo-monkey, portrays Satan as a simpering homosexual and features Jesus as a superhero in multiple episodes (Todd, 2010). The overdone caricatures…
the advertisers making this connection with consumers, making sure it resonates so that it creates lifetime commitment and loyalty Video all about branding Criticism: Advertising makes people materialistic How much is too much? We strive for more and more VS. Perhaps less is more – satisfaction through other means and conservation Criticism: Advertising is Deceptive What is deceptive? Better world Puffery – “best of its kind” “the most beautiful” “finest” Linguistic Devices used by True but…
Such communications are subject to a variety of restrictions. For example, corporations and labor unions may not fund them except through Political Action Committees. At first, the new restrictions seemed confined to traditional campaign advertising. “There is no indication in the congressional record that Congress intended BCRA’s restrictions on political speech to extend to documentary films,” said Matthew D. McGill of Gibson, Dunn & Crutcher LLP, one of the attorneys representing the nonprofit…
information in some cases is cast over the airways via internet, radio, and television. The media will endure running a story over and over the replaying of a story helps to reinforce this information in people’s minds thus helping to shape their opinion on different subject. This paper will discuss media’s reaction regarding the Arab and Muslim Americans since September 11 attacks. This paper will address the historic framework as well as the political content on this issue. My own opinion will be given on…
and veterans’ organisations, they presented the Enola Gay in a way that invited visitors to ponder the moral legitimacy of using this new and terrible weapon. Despite their careful preparation of the display, there was a storm of criticism in newspapers and talkback radio alleging that it insulted the national honour. The exhibition was scrapped and the director of the museum resigned. More generally, the History Wars are concerned with the obligations of the historian and the demands of patriotism…
States. Resources such has vehicles, radios, and computers have made policing much more efficient. Although policing has advanced, history of policing has had a huge impact on the current relationship between African Americans and police. Tension between African Americans and police existed throughout the history of policing and still exists within policing today. Policing history is divided into the political era, reform era, and community era. The political era and the reform era of policing have…
McDonald’s French fries for just a $1 is a main attraction in their menu. Also it’s the crowd puller for vegetarians and kids. Promotion: McDonald's has for decades maintained an extensive advertising campaign. In addition to the usual media (television, radio, and newspaper), the company makes…
got milk drinking milk in general. Honda corporate commercial, curiosity Honda really cool v. Non-Commercial 1. Advertising run by politicians, charitable and non-profit organizations and advocated of causes or to win support from their publics 2. Political Advertising a. Commercial for Lyndon B Johnson, bombing 3. Public Service Advertising 4. Cause/ Advocacy Advertising a. Example, ad for art museum, Thyroid cancer campaign, excise taxes on tobacco, Adopt a pet (super cool police officer) ad for abused…
Audience Studies and the Struggle Over Identity Media theory and criticism analyze how—and if—the media affect our culture. This is primarily determined through audience research. That is, studies that are conducted to determine how media consumers respond (or not) to media messages. Are the media monolithic hegemonic forces? Do the media producers and disseminators create and determine the meanings, symbols and identities that structure society? Or do media consumers use, interpret, and resist…
