A publicAtion of
GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
a GuiDe to Pinterest’s Pinterest’s new business new business accounts accounts
A guide to
step-by-step instructions to optimize Your pinterest presence for Traffic & engagement
A publication of
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GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
is tHis booK riGHt For Me? not quite sure if this ebook is right for you? see the below description to determine if your level matches the content you are about to read.
introDuctorY introductory content is for marketers who are new to the subject. this content typically includes step-by-step instructions on how to get started with this aspect of inbound marketing and learn its fundamentals. After reading it, you will be able to execute basic marketing tactics related to the topic.
interMeDiate
This ebook!
intermediate content is for marketers who are familiar with the subject but have only basic experience in executing strategies and tactics on the topic. this content typically covers the fundamentals and moves on to reveal more complex functions and examples. After reading it, you will feel comfortable leading projects with this aspect of inbound marketing.
aDVanceD
Advanced content is for marketers who are, or want to be, experts on the subject. in it, we walk you through advanced features of this aspect of inbound marketing and help you develop complete mastery of the subject. After reading it, you will feel ready not only to execute strategies and tactics, but also to teach others how to Share This Ebook! be successful.
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GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
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GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
a GuiDe to Pinterest’s new business accounts by brittany leaning brittany leaning is Hubspot’s social media manager. she is responsible for creating, managing, measuring, and scaling organic social media efforts across Hubspot’s various accounts in order to generate leads and grow reach. brittany is also a regular contributor to Hubspot’s award winning internet marketing blog, where she writes about various inbound marketing topics.
Follow Me on twitter @bleaninG
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GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
contents
How to conVert Your Personal Pinterest account into a business account /9 How to VeriFY Your website on Pinterest /14 How to aDD Pinterest buttons & wiDGets to Your site /23 Pinterest’s new resources & DocuMentation How to Measure Your Follower GrowtH /33 conclusion & aDDitional resources /37
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GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
“
Thousands of businesses have become a part of our community, giving great ideas, content, and inspiration to people on Pinterest. Whether it’s Anthropologie sharing awesome clothes, Whole Foods sharing tasty recipes, the Smithsonian sharing fascinating collections, or Amazon making products easy to pin, many of us have been inspired on Pinterest by businesses.
- pinterest on business pages
”
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“ ” up your account. bother? A couple of reasons. yourself as a business. Share This Ebook!
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GUIDE TO PINTEREST’S NEW BUSINESS ACCOUNTS
47% of U.S. online consumers have made a purchase based on recommendations from Pinterest.
before getting started with your pinterest business Account, it’s important to note that accounts won’t look any
case: Pinterest 1. Knowledge: Do you consider Pinterest a form of disruptive or sustaining technology? Disruptive technology is a new way of doing something that initially does not meet the needs of existing customers. This type of technology tends to open new markets and destroy old ones. While, a sustaining technology produces an improved product that customers are eager to buy. This technology provides better, faster and cheaper products on established markets. I think that Pinterest is…
Mass Communication Theories and Pinterest Michelle Ellison University of the Incarnate Word Introduction Pinterest, a highly addictive, interactive bookmarking and cataloging website is quickly becoming one of the most important social marketing platforms on the web. Since its emergence in 2009, the site it has grown at a phenomenal pace, driving more referral traffic to retailers than LinkedIn, YouTube, and Google+ (Fox, 2012; Indvik, 2012). On 16 August…
This case project has us identify and analyze three trending networking technologies. I have chosen to discuss Cloud Computing, Pinterest a picture based social networking site and ways to get rural broadband internet without cable, satellite or DSL. The term cloud computing comes from the use of a cloud shaped symbol as a representation for the internet. Cloud computing as defined by the National Institute of Standards and Technologies is; A model for enabling ubiquitous, convenient, on-demand…
com/blog/bid/93634/50-Tweetable-Social-Media-Marketing-Stats-for-2012 Facebook mobile app audience grew 88% (TWEET THIS STAT) Twitter mobile app audience grew 134% (TWEET THIS STAT) Foursquare mobile app audience grew 118% (TWEET THIS STAT) Pinterest is fastest growing social network in 2012 (TWEET THIS STAT) 46% of social media users now connect via a mobile phone (TWEET THIS STAT) 53% compliment brands on social media networks (TWEET THIS STAT) 50% complain about brands on social media networks…
Other considerations are: 25% of Facebook users and 34% of Twitter users will patronize a technology business based off of recommendations by other users. 21% of Pinterest users will purchase do-it-yourself related products if referred to on site. Linkedin is best utilized for business to business relationship building. Trends to consider: Image based social network sites like Pinterest, Instagram, and Tumblr are expecting significant growth. The sites are shifting their usage to creating…
Microsoft has been a very successful company. They provide The Office Suite which is widely used among many, and the Windows Operating System to Pc Manufacturers as well. Currently Microsoft's main competitor is Apple. The Apple Mac Operating System is becoming very popular in both consumer and corporate market. Although Microsoft is a very well known and well trusted company, they have only recently began to promote their services in the mobile market. Apple, however, has been quickly…
Texas an on-line presence for a business like Greenling is essential for viability. It not only severs as a modern day YELLOW PAGES listing it also makes ordering and receiving organic products a cinch. A2: Current Online Competitors Improving an on-line business requires examination of similar companies that match their own company. Knowing what your competitors are doing with their on-line organic home delivery company indicates what is acceptable within the business, culture of local markets and…
ideas, but it does not offer online shopping. Although it is very interactive, it can drive its consumer to online competitors like Wayfair, Joss & Main or Etsy, which also has one-of-a-kind décor items. HomeGoods uses many social media tools like Pinterest, Facebook, Twitter, and Instagram to showcase their customer “finds.” In the long term future, HomeGoods plans to double its market presence in the United States. However, it does not have a timeline (publicly known) to open an online store. E-commerce…
Student Name MBA- IT Management E-Business QRT2 Task 1 April 15, 2013 A1. Viability of Product or Service: Spice King is an Indian Cuisine and Sweets restaurant located in Renton, WA. Their current site, www.spicekingrenton.com, could use some work to increase their web imprint and bring more business to the company. The restaurant is located within a small ethnic grocery shopping mart on a side street in Renton. The restaurant is frequented by the local shoppers but offers so much more…
record my life and share great happenings in NYC. In addition, I think I was born as a marker with nimble mind and insightful thinking. I am an enthusiastic entrepreneur specialized in e-commerce with three-year online business experience. With my ambition and passion on business, I have consistently kept an eye on e-commerce industry and explored entrepreneurship opportunities whether I am in China or New York City. I have been developing my online store in China selling interior decorations.…