John E. Gamble Texas A&M University–Corpus Christi
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epsiCo was the world’s largest snack and beverage company, with 2013 net revenues of approximately $66.4 billion. The company’s portfolio of businesses in 2014 included Frito-Lay salty snacks, Quaker Chewy granola bars, Pepsi soft-drink products, Tropicana orange juice, Lipton Brisk tea, Gatorade, Propel, SoBe, Quaker Oatmeal, Cap’n Crunch, Aquafina, Rice-A-Roni, Aunt Jemima pancake mix, and many other regularly consumed products. The company viewed the lineup as highly complementary since most of its products could be consumed together. For example, Tropicana orange juice might be consumed during breakfast with COMPANY HISTORY PepsiCo, Inc., was established in 1965 when PepsiCola and Frito-Lay shareholders agreed to a merger between the salty-snack icon and soft-drink giant. The new company was founded with annual revenues of $510 million and such well-known brands as Pepsi-Cola, Mountain Dew, Fritos, Lay’s, Cheetos, Ruffles, and Rold Gold. PepsiCo’s roots can be traced to 1898 when New Bern, North Carolina, pharmacist Caleb Bradham created the formula for a carbonated beverage he named Pepsi-Cola. The company’s salty-snack business began in 1932 when Elmer Doolin, of San Antonio, Texas, began manufacturing and marketing Fritos corn chips
PepsiCo II – Corporate Strategy 1. Acquired Tropicana Products from Seagram Company Ltd. (1998) World’s largest branded juice company, an outstanding consumer packaged goods business, has high consumer loyalty. Helped PepsiCo expand to mornings and to people who may not consume carbonated soft drinks, including young children. Very profitable brand which grew at a compounded annual rate of more than 7% over the past five years at that time. With an acquisition of Tropicana, the return on invested…
PepsiCo was founded in the year 1898, by Donald Kendall, and Herman Lay. Today, PepsiCo is a $66Billion company, headquartered in New York, U.S.A, having employee strength of more than 300,000. The objectives of the company with respect to environmental issues are: 1. Protection and conservation of global water supplies, especially in water stressed areas, and also provision of access to safe and pure water. 2. Innovation in packaging to make it more sustainable, so that it has minimum impact on…
Initiative One of many current initiatives in consideration at the PepsiCo organization is a push toward healthier choices concerning snack time. The firm continues to expand its line of products to include healthy choices at breakfast time as well. PepsiCo’s ambition to provide healthier choices coincides with the United States Government’s efforts to offset obesity; aiming specifically at the nation’s youth. To further this effort, PepsiCo engages in an annual conference and expo co-sponsored by the…
Analysis of Annual reports of Murree Brewery and PepsiCo The Murree Brewery Company Ltd. was built up in 1860 to take care of the brew demand of British staff in the subcontinent, at Ghora Gali close to the resort spot of Murree. The Brewery was at first monitored by the family of Edward Dyer. In the 1880s the organization built up a further network of bottling works in Rawalpindi and a refinery in Quetta. In the 1940s, the controlling share for the distillery was acquired by Peshton Bandhara,…
Name Title Spring 2015 Business Intelligence (SEC.6050...B2W01.SP2015) Company: PepsiCo, Inc. What is Dashboard? A Dashboard is a graphical interface that displays the present status of the key performance indicators (KPI’s) of a firm. This holds the consolidated data of the enterprise. This can be tailored in a specific point of view if needed. Being simple, easy to communicate, supporting organized data, applying human perception to visual presentation are some the characteristics of a good dashboard…
Corporate Economic Conditions Report 17 April 2013 | PepsiCo | SECTION 1: EXECUTIVE SUMMARY Economic Conditions Overview: Overall economic conditions are expected to improve over the next two quarters. As part of the monetary policy (quantitative easing part 3), Federal Reserve continues to buy bonds to influence low interest rates in order to increase investments. A decrease in unemployment and an increase in private consumption will drive the economic growth for the next two…
1. Despite the inextricable coordination between concentrate producers and bottlers, having been analysed through Porter’s competitive forces, they have shared not only similarities but also differences, which subsequently lead the concentrate business to be highly profitable compared to bottlers. New entrants: In spite of the low capital requirement for entry to the concentrate industry, new entrants would need an immense amount of capital investment to overcome the marketing and pricing wars of…
Exercise 5C, Steps 1-2 3 Strategies PepsiCo is Pursuing: 1.) Joint Venture: PepsiCo has recently teamed up with Starbucks in an agreement for the marketing, sale, and distribution of bottled Starbucks drinks in Latin America. The coffee and energy drink market in Latin America has been growing rapidly and by joining forces; Starbucks and PepsiCo will be able to use each other’s strengths to work together in gaining an advantage in this market. 2.) Differentiation: PepsiCo has done a great job in the area…
PepsiCo vs. Coca-Cola – A Financial Comparison June 13, 2007 AC550 May 2007 Executive Summary The purpose of this comparative analysis is to provide a summary of financial and accounting information to a potential investor who is looking to invest in either Coca-Cola or PepsiCo. This research will cover some facts from the financial statements of both companies for the year of 2004. There are many factors to review when comparing these two companies. They are two of the top manufacturers…
Strategic Management PepsiCo 2008 Case Study Introduction This project aims to analyse the diversification strategy of PepsiCo in 2008. PepsiCo is the second largest food and beverage business in the world. The benefits of PepsiCo’s diversification strategies are identified. The business strategy is analysed to determine its efficacy across PepsiCo’s consumer business segments and product portfolio. The value chain match ups are determined and analysed to ascertain their relevance to the success…
