Case study Essay

Submitted By Munesh-Kumar
Words: 601
Pages: 3

Question No# 1
What kind of decision making does Ratan Tata engage in?
It began making series high profile acquisitions from the four -star Pierre hotel in New York to Anglo-Dutch steelmaker Corus to more recently luxury carmaker jaguar Land Rover. But then the world economy Swooned and the $85 billion conglomerate found itself losing customer and buried under a pile of debt.
Time to put innovation initiatives on ice, it might seem, the company’s chairman, 72 years old Ratan Tata doesn’t see it that way .in this 2009 message to Tata’s 320,000 employees, he urged them on Cut Cost. Think out of the box. Even if the world around you is collapsing, be bold, be daring, think big.

Question # No 2
Do you think Tata is a learning organization? Why or Why not?
Tata Motor has turned itself into the talk of the global automotive industry with its $2,000 Minicar,the Nano, which goes on sale in India this month, and far along in developing a follow-up a low price electric vehicle meanwhile, Tata chemical is working on a low cast antimicrobial water system that use no electricity, and a UV blocking nonmaterial that keep paint from getting bleached by sunlight.
And Tata power is planning to unveil soon an advance in a small electricity grid
The companies all share a power ally-Tata Consultancy Services (TCS) for Decades has been advising outside clients as varied as British Airway US engine maker Cummins, and Dutch Bank ABN Amro, it was behind a new mobile-phone technology for instance, that provides Indian farmers with valuable agriculture data, but as its business softened the outfit two year ago became an in house consultancy too, it now share revenue from new products or services it and its siblings jointly create.
Question# No 03
How does Tata encourage its employees to be intrapreneurs?
Now we do it with group companies says TCS chief Subramanian Ramadorai, it keeps the money and intellectual property right in the family,
Tata has long history of innovation in India. During its 117 years in business, the company built the country’s first steel Mill, power plant, airline-Indian-owned hotel chain and made in-India Car, as the fastest super computer outside the Unite State and Germany.

Question # No 04
Why does Tata have annual employee awards for the most outstanding innovations as well as for