Steve Job’s Leadership Style. Hoang Vu Dang Ha Bristol University

Steve Job’s Leadership Style. Leadership style is a leader's style of providing direction, implementing plans, and motivating people. There are many different leadership styles such as leaders in the political, business or other fields. Steve Jobs (24th February, 1955 – 5th October, 2011) is one of the most remarkable leadership people in modern history and he is well-known as the co-founder, chairman and chief executive officer (CEO) of Apple Inc (Misa, 2011, p. 919). In any cases, Steve Jobs had displayed personal characteristics as a leader. Steven Jobs returned back to Apple when the company was going through a terrible
As he said, “an enduring company where people were motivated to make great products...a company that will stand for something a generation or two from now.” Jobs created a competitive culture where teams worked in isolation competing with other teams for designing products in the same organization is necessary (Isaacson, April, 2012). Finally, one of leadership style, daring or risk taking is essential for a leader especially in today's development environments that demand the need for flexibility to respond to risk which means the leadership trait of risk taking to perform the changes is very important with a leader. Kouzes and Posner showed perspective that leaders who are adventures into new territory and take the risks inherent in innovations (Kouzes & Posner, 2012). The ability to take risk – trying something that could fail – oftentimes is witnesses of high self-confidence. As in the case of Steve Jobs, he has been famous for taking risks when he was pursuing innovative products. Apple rose to prominence because Jobs was willing to bet the entire company on the Apple II. In the beginning, he rely on released the first Mac, he saw the value in what he was creating and believed in it enough to bet the entire future of the company on it, but Apple declined because innovation must spent lot of money. The bet turned around again when Steve came back, became CEO, and bet the