attendants often are faced with surprised sunbathers when they explain that the platforms are provided by a private company and have a rental fee. While their are opportunities for increasing the awareness to avoid this problem, Joe uses very little advertising. Overall the company runs smoothly, yet the previous year, the company’s revenue was $340,940 but the net income was only $10,615. Joe would like this number to increase and is looking for ideas to help his business become more successful. Primary…
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