culture is not always changing, rapidly or otherwise; rather, rapid change is modern culture. The phenomena of modern culture — the fashions, the music, the celebrities — are changing all the time, but this is a function of the underlying cultural foundation — namely, consumerism. For societies that are built upon consumption, change is an essential component. Intentional obsolescence, the need for markets to be constantly reinventing products, the voracious appetites of us all for the new and the novel…
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