“Father of psychology”.
Established the first official psychology laboratory in 1879.

Studied under Wilhelm Wundt for several years.
Created the version of psychology that describes the structure of the mind; structuralism.

Brought some of Wundt’s ideology to America.
Created an organization of psychologists; American Psychological Association (APA).

Wrote the “Principles of Psychology”, a very important widely used textbook.
“Stream of consciousness”, flow of thoughts in the conscious mind.

Classical Conditioning:
The hungry dogs were classically conditioned to salivate to the sound of the bell.

Little Albert: An experiment which showed how fear could be induced in an infant through classical conditioning.

Operant Conditioning/Skinner Box:
Used to study behavior by teaching an animal to perform certain actions in response to specific stimuli, like a light or sound signal. When correctly performed a reward is given, vise versa.

Observational Learning (imitation/modeling.)
When individuals observe and imitate others behavior. (Attention; retention; motor reproduction; motivation)

Bobo doll:
A demonstration of observational learning. Children are more likely to engage in violent play with a life size rebounding doll after watching an adult do the same.

Dreams: every action and thought is motivated by your unconscious at some level.

Unconscious: unaware

Id: I want it, I want it now mentality

Ego: reality is you can't always get what you want, nor can you always give others what they want

Superego: encompasses our conscious and gives us that guilty feeling when we've done something wrong

Collective unconscious: each person not only has their own unique unconscious mind, but also shares some elements of unconsciousness with all other people.

Introversion: A person who is focused with his or her private mental experiences, feelings, and thoughts.
Extroversion: A person who is focused on the external world and people.

Inferiority Complex: used to describe people who compensate for feelings of inferiority (feeling like they're less than other people, not as good as others, worthless) by acting ways that make them appear superior.

Birth order: Adler believed that the order in which you are born to a family inherently effects your personality.

Self actualization: fulfilling ones individual potential.

Maslow’s hierarchy of needs emphasizes the importance of self-actualization.

Unconditional positive regard: basic acceptance and support of a person regardless of what the person says or does

Active listening: This type of listening involves a person listening to a person and then responding to