Also, we used Wise News to find some past news. Primary research First of all, we have interview with Miss Vivian, the Executive Director of the Hong Kong Amateur Athletic Association (HKAAA) to get more information of Standard Chartered Hong Kong Marathon. So, we can have more information about this event, such as the process of marathon, brand building etc. Furthermore, we had set questionnaires and used to interview with stakeholders such as, runner and supporter, to find out how they…
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