Milwaukee Clinic Strives To Stay Alive Nonprofitmaking Clinic finds it inflexible to help disadvantaged residents
MILWAUKEE, WISCONSIN- With a reduced amount of primary care doctors in the low-income neighborhoods, Milwaukee Immediate Care Center is fighting to remain open for those in need of medical care.
“ Patient visit have dropped to about 7,000 a year from 15,000 three years ago, before basement flooding and a leaky roof prompted the city to shut the clinic for three months,” said its President, Perry Margoles.
First opened in 1986, this north side clinic has dealt with foreclosure filings, delinquent tax claims, building code violations and even the loss of contracts with two major H.M.O’s (health maintenance organizations). The hours also had to be cut consequently having a lower medical staff and a delay on its X-ray equipment.
Trying to avoid closure of the clinic, Margoles has deferred his $100,000 annual salary and hasn’t been paying into the system. Not having that income for a very long time, made him unqualified for health insurance so he had to turn away from Medicare. “I’m not going to go bankrupt to get care I can’t afford,” he said.
“ I’m well aware there are people trying to do the right thing,” said Vermont Senator Bernard Sanders, “and to let these clinics fall by the wayside would be a mistake.”
Introduction to PR PR History Grunig and Hunt’s four models James Grunig and Todd Hunt used four categories of communication relationship with publics, placed in a historical context (see handbook p. 11): 1. Press agentry/publicity model 2. Public information model 3. Two-way asymmetric PR 4. Two-way symmetric PR Press agentry/publicity model A press agent or publicist aims to secure coverage for a client, and truth is not an absolute requirement. This type of PR is most common in…
behalf of the organization Verifies all information being said with the leadership of the organization and the PR team for approval Different Types Blogs will allow for frequent and specific content to be shared. Press Releases will provide current information on the situation and will most likely be in the form of a written release (http ://www.chick-fil-a.com/Pressroom/Press-Releases/w ho-weare) Different Types cont. Social Media includes Facebook, Twitter, and LinkedIn. Additional…
Presentation: What is Public Relations? PR can be defined as the activity which helps to establish and maintain mutually beneficial relationships between an organisation and its publics. Public relations covers a wide variety of tasks and typically changes from day to day. The following activities however, are the main activities which PR professionals are generally involved in: These include: • Initiating and planning PR campaigns (this involves, defining goals, analysing problems…
Current Corporate Situation Apple, Inc. was founded in 1976, formerly known as Apple Computer, Inc., the company changed its name to Apple Inc. in January 2007. The company is headquartered in Cupertino, California. Apple, Inc. and its subsidiaries participate in the design, manufacture, and marketing of personal computers and related software, services, peripherals, and networking solutions worldwide. Apple also provides a line of portable digital music players, as well as related accessories and…
implications related to the PR issues, develop a market research plan, analyze how this campaign will affect the marketing function of the organization and discuss proactive and reactive public relations. As stated earlier, strategies will need to be put in place in Kudler’s public relations campaign. These strategies and tactics will include listing the organization’s objectives of their PR campaign, identify their publics and risks in the strategy, creating a media release and identifying a media…
Voter gets one vote. AV and SV – winning candidate needs over 50% of the total vote. 2 votes (1st and 2nd preference). PR: Party List (open and closed) Single Transferrable Vote (STV) Multi-member constituencies based on quota system. Hybrid: Additional Member System (AMS) AMS – voter has two votes, one for a candidate under FPTP, one for party under PR system. FPTP Candidate who wins the most votes takes the seat. However, this does provide a disproportionate balance…
words, they are early adopters, (Mazzulo, 2012) Demographics The primary target audience for the campaign is potential customers. This audience is of female genders and fall into the age group of 16 and 35. The target audience is determined by the press release “Glossy Box reveals why women really wear makeup”. The survey reveals that majority of Glossy Box’s customers said that they started wearing makeup between the ages of 13 and 14, 56% felt that 15 to 16 should be the appropriate age for girls to…
precise. Petraeus succumbed to the public relations temptation of wanting to make the figures seem as rosy and as authoritative as possible and runs the risk of accuracy and credibility to his PR campaign. He made no attempt to qualify his dramatic claims. General Petraeus has sent out numerous releases in an offensive strategy to shed light on the insurgent’s attacks on Afghan Civilians. In…
laser treatment we are offering I’m going to organise a PR even to take place on 7th June. According to Ali (2006) PR is a two-way street. It is not just about organisations pumping out messages and trying to influence; it is about listening as well, and making sure that the organisation itself is open to the influence of others. I am going to investigate the roles and responsibilities of a PR officer. PR officers plan, develop and implement PR strategies; this will help us appeal to a wider audience…
News organisation is a kind of agency which is responsible for gathering stories and reports from all over the world, generating the news and finally distributing them to news release institutions such as newspapers, radios, television broadcast and so on. The large ones, such as Press Association, have already developed a full list of publications, TV channels, radio and websites directly by itself (The Media Owners, 2011). They are based on numerous journalists and have become a key character in…