Price: Couture dresses are very highly priced as they are one of a kind and only made to fit one client. They are also, made using fabric that are of high quality. A couture dress can roughly cost about £30,000 on average. The cost of a dress depends on how much work has been put into it, for e.g. if the dresses include a lot of decorative embroidery, they will be charging their clients more.

Consumer: As garments from
Couture go up to a very expensive amount, the people who can afford them are the very wealthy, first class people. These elegant garments are usually worn by female clients that are between the ages of 18-40. They usually tend to be celebrities who can afford to buy these garments for special occasions, like a red carpet event.

Occasion: wealthy people like singers and actors are the most likely to purchases couture dresses. They are most likely to wear these highly priced garments to special events such as red carpet events, beauty pageants and other special occasions.

Production: Couture dresses are very unique and one of a kind. They are specifically made for one client by taking their unique measurements and designing it in a way that suits their body type.
Also, as couture designers use very expensive and high quality fabrics it is very hard to use a machine to do it for them, which means most of the dress are hand sewn and can go for hours for them to be fully made. Materials: Couture uses high standards materials that are quite hard to work with, which means they need to be hand sewn, which takes hours to do. Couture designers tend to use the most finest and elegant types of fabric that give garments a glamorous look. Examples of fabrics that are used by couture designers are: silk, cashmere, leather and cotton.

Lifestyle: the only people who can afford any of the couture garments are the extremely wealthy people. For e.g. people who are celebrities or people who own huge businesses. They usually are of high status. These people include from actors, singers, designers of people who are involved in big businesses.

Price: a designer ready to wear can cost in thousands, as they are made with high quality material that take quite a while to made as they are ready to wear. Material: materials used for designer garments are personally chosen by designers themselves for every dress. Designers try their best to use unique fabrics that other designers cannot get hold of. This helps to produce a design that is unique and innovative. The three most commonly used fabrics in designer clothing are: silk, satin and cashmere. Consumer: designer ready to wear dresses are usually worn by the wealthy and rich-middle classed people. As designer garments are branded, they tend to be very expensive and therefore they cannot be purchased by normal people. When there is a special even like a red carpet event, celebrities want to look their best, and unique, therefore designers need to make sure that the garments are one of a kind. Lifestyle: the people who are able to afford designer clothes are obviously rich and known hence they want to look their best at any occasion. Designer wear will suit any type of event, such as parties or special events. Production: designer ready to wear clothes are batch produced, usually in 100s. They come in range of colours and sizes that make it look unique and high quality. Designer ready to wear is made using expensive fabric, but not as expensive as couture. The cost of the clothes depends on the quality of the fabrics and how expensive they are. Occasion: designer ready to wear dresses are usually worn at special events. Celebrities, singers, and actors, usually wear designer clothing as their outing wear.

High street Price: On average high street clothing can go as low as £5 to as high as £500. High street clothing is usually kept at an affordable price, so that normal working class people can afford them. As the materials used in these types of clothes are not that