Madubuike (Murphy) Siyan Zhu (Laceiz) Yucheng Li (Levy) Hongrui Xu( Carey) CONTENT LO1. 4 INTRODUCTION 4 HISTORY 4 MISSION AND VISION 5 DEFINITION OF STRATEGY AND STRATEGY PLANNING CONCEPTS 6 APPLE CURRENT STRATEGY 7 LONG/ MEDIUM TERMS GOALS 8 PRODUCT LIFE CYCLEProduct Life Cycle 9 LO2. 10 PESTEL ANALYSIS 10 SWOT ANALYSIS 17 ANSOFF MATRIX ANALYSIS 21 ANAYLIZING APPLE INC WITH PORTER'S FIVE FORCE 24 BOSTON MATRIX 33 LO3. 38 STAKEHOLDER NEEDS 38 STRATEGY OPTIONS THAT APPLE COULD CONSIDER…
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