¡§Depending on whom you ask, the iPhone is either the greatest electronic device to grace the planet or an overpriced, over hyped status gadget sold to rubes with more credit than sense,¡¨ says Arik Hesseldahl of Business Week Online. Whether or not one sees Apple¡¦s iPhone as flawless or a flop, it is a device that demands our attention not only for its unprecedented features but from a marketing stand point as well. Whether it is seen as a success or a failure, it is undeniable that Apple has…
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