what it is that domestic air flyers value about the airline they have flown with and what the airline could do to increase that value. Justification/Significance Using a non-probability, judgement sample for my survey, I have chosen people to interview who I know frequently fly domestically and are in different demographic categories. The three survey respondent names are Tom, Nat and Rob and are a mix of two males and one female of different ages (2 are Gen Y and 1 is Gen X), different occupations…
Words 4352 - Pages 18