except members of one’s own family (Banfield, 1958). More recently a wealth of empirical data has attested to a lack of trust in many basic institutions such as political parties, unions, big industrial companies and courts (see for example: European Values Survey, 1999–2000). These observations help us to put into context the findings from the TRUSTINFOOD survey; it would, however, be too simplistic to understand the level of trust in food simply as a reflection of the general mistrust of institutions…
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