Global Business Cultural Analysis: France
BUSI 604: International Business
Liberty University
March 5, 2012

Abstract This paper will focus on the many elements and dimensions of France and the affect it has on the business that takes place locally and internationally. There will be constant comparisons and contrasts between France and the United States of America taking place throughout this entire research article. I will focus on how the elements and dimensions of the culture separately are adapted by the locals and integrated into everyday life and business. I will also give insight on how to conduct business in France for other countries, mainly the United States, by talking about the countries imports and exports and
When communicating with the French, you should be mindful of the volume of your voice and be sure to make eye contact. Americans are known to be a little bit louder than the French would like. We tend to offend them by our loud talking and blaring laughter. The French are seen as very intimidating to Americans because of the intensity and vast amount of eye contact they make. Like I stated earlier, communication can also be non-verbal. Many actions and behaviors are observed by the French as well. Matt Priest (2012) notes that the French are very casual when it comes to punctuality. If you were to show up late to a meeting, you would probably be easily forgiven by many French professionals. Americans value punctuality a lot more than the French. You would mostly likely be the topic of discussion after the meeting. Speaking of conducting business, Mr. Priest also gives us insight by telling us that the French prefer to do business over lunch as opposed to any other meal. The French value privacy. They do not tend to like unannounced visits, so it is very important to let them know if you are planning to visit. Americans and the French have a little in common when it comes to communication. We both greet with a brief handshake, followed by a bit of eye contact. However, according to Matt Priest’s France Business Etiquette, Culture & Manners, French handshakes