-Harmful and unsatisfactory side effects or overuse of Botox Opportunities -Reach a variety of new customers -R&D new serum, innovations, new products -Health opportunities and outreach to doctors -Career opportunities, attractive, more successful Threats -Rival companies (Alcon, Xeomin, Dysport) -Economic problems, expensive -Changing in taste, aging is beautiful, natural beauty -Lawsuits, unhappy customers -Harmful and unsatisfactory side effects -Career problems, too much Botox…
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