Undoubtedly, the extent and specific challenges they face will differ industry to industry, yet a review of the literature on the subject establishes several core factors. This has been covered largely by the umbrella term - ‘liability of newness’ (Stinchcombe, 1965). This incorporates a lack of skills, routines, systems and experience, a lack of legitimacy, a lack of social capital and a lack financial capital. These then, are arguably the most significant challenges entrepreneurs need to overcome if…
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