P&G Product Information
Founded in 1837
Founded by - William Procter & James Gamble
Makes a range of Foods, beverages, cleaning agents and personal care products
Head office is located in Cincinnati, America
Employs over 138,000 people across the globe
P&G make around 300 products so I've chosen one that comes to my attention and that is
Herbal Essences
Water
Stearyl, Cetly & Benzyl alochol
Stearamidopropyl Dimethylamine
Fruit Extract
Coconut
Glutamic acid
Fragrance
Bisaminopropyl Dimethicone
EDTA
Propylene glycol
Methylchloroisothiazolinone
Methylisothiazolinone
Citric Acid
Blue 1
Packaging
High Density
Polyethylene (HDPE)
Life Cycle
Natural:
• Coconut
Chemical Factory:
• Bisaminopropyl Dimethicone
• Propylene glycol
• Methylchloroisothiazolinone
• Methylisothiazolinone etc.
• All bought from Shivar
•
• Takes Coconut and produces liquid
• Corrects the colour and fragrant
Truck picks up the garbage and is taken to the dump
•
Put in the garbage user chooses to place in recycle bin or normal garbage
•
• Bottles are made and bought
• Mixes all the Ingredients
• Each batch is tested on the animals • Bottles are labelled with products logo
The end user may or may not choose to recycle product after it is done •
• Used at home or in hair saloons •
Liquid is put into labelled bottles and put into boxes
Bottles are then transported by trains, planes and trucks to retail suppliers Spatial Distribution Map
Of P&G
Survey Data
I surveyed 25 people of all ages and asked the question “Did you know P&G’s product Herbal
Essences is one of the products that still use Animal testing?” and put it into a graph to see how many knew. These are the results:
10
8
6
Did Know
Did Not Know
4
2
0
Under 15
15 - 29
30 - 44
45 - 59 60 and over
Social Slide
Procter & Gamble has failed to remove unsafe and potentially cancer causing ingredients from its personal products.
Some of Procter & Gamble’s products are still tested on animals.
P&G employ 138000 people worldwide
Economic Slide
P& G has a reported revenue of $68.22 million Labor rights organizations have accused
Procter & Gamble's Guangzhou factory of forcing "temporary" employees to work 12 hour days and lobbying against minimal labor standards in China.
Environmental Slide
Environmental groups have criticized Proctor
& Gamble for working to weaken Europe's laws regarding toxins in household products and for funding an organization that fought
GMO disclosure laws.
P&G have been accused of ruining rain forest areas in its collection of Palm Oil
Large number of toxic elements used in there products The Issue
The issue I have chosen to cover is the animal testing that P&G uses for most of their products they sell
Strategy 1
Strategy- No Animal Testing At All
Advantages
•
•
•
No animal will be harmed
Animals make poor test subjects cause
