Video games entrepreneurship offers a chance to change the paradigm of seeing video games as having only entertainment value by creating video games that combine entertainment with advertising, socializing on virtual communities, providing therapy sessions for people with physical limitations and learning stimulation for students.
Video games entrepreneurship offers a chance to change the paradigm of seeing video games as having only entertainment value by creating video games that combine entertainment with advertising, socializing on virtual communities, providing therapy sessions for people with physical limitations and learning stimulation for students.

Video games entrepreneurship as a good opportunity for the society.
Imagine a scenario where playing video games is profitable and beneficial for the society. This can be achievable through entrepreneurship in video games. First of all it is necessary to understand the concept of entrepreneurship. Entrepreneurship is the ability to create, develop, innovate and achieve business in order to make an income and make all parties involved in and benefit from it (Wong, 2011). If we add to this concept one of the most profitable industries that is videogames; we will create a multi-billion dollar industry and at the same time we will make a significant impact on society. Nowadays video games have become an important driver of economic growth since it is one of the biggest businesses worldwide, and it has millions of users. Video games entrepreneurship offers a chance to change the paradigm of seeing video games as having only entertainment value by creating video games that combine entertainment with advertising, socializing on virtual communities, providing therapy sessions for people with physical limitations and learning stimulation for students. By leading entrepreneurship in video games it is possible to come up with new and powerful applications that will positively impact the society. This essay will first show how entrepreneurship in the video games industry can change the current paradigms of video games. Then it will address how entrepreneurship is lead in video games to add value to a product, and finally it will list the new potential applications of video games. The analysis of these three variables will allow the comprehension of a new perspective and approach of the video games as well as the benefits for the society. This essay will conclude with final thoughts about the topics.
The current paradigm is that video games are considered just entertainment. This paradigm can be changed because playing in a multicultural environment helps players to develop new ways of thinking and new conceptions of life. According to Chazerand & Geeroms these are the benefits and advantages of the new era of video games (2008). Based on the previous idea, the first aspect about supporting video games arises to come up with a list of the main benefits and advantages of video games and thereby to sustain its usefulness. These benefits are: a video game provides entertainment because it is a way to spend time and enjoy it; it helps to stimulate the imagination and makes the gamer think; its focus is to achieve goals by giving response to different challenges; and it provides the experience of being in a real situation and analyzing it (sales business, production lines, management of a company) by running a simulation and manipulating avatars. The advantage of video games, compared to different means of digital entertainment such as television or movies, is that video games are able to create a propitious environment for the gamer to develop his creativity (Wong, 2011) and problem solving skills through the different levels of the video game (Chazerand & Geeroms, 2008).
Entrepreneurship can add value to video games since entrepreneurship is the driver to key concepts of innovation and creativity. In the society, adding value to video games through entrepreneurship is very