Purpose – The purpose of this article is to examine the bottom of the pyramid (BOP) proposition, where private companies can both be profitable and help alleviate poverty by attending low-income consumers. Design/methodology/approach – The literature on BOP was reviewed and some key elements of the BOP approach were proposed and examined. Findings – There is no agreement in the literature about the potential benefits of the BOP approach for both private companies and…
portrayed in the form of a pyramid. Countries placed at the top of the pyramid are amongst the most affluent and wealthiest with innumerable opportunities, whilst at the bottom of the pyramid (BoP) lies the largest socio-economic group consisting of 4 billion people who make ends meet on $2 per day. The BOP strategy, first discussed by Professor Prahalad (1998), maintained the belief that this market entails a fortune to be made by those firms who decide to operate within this sector. Prahalad upheld…
consumers will go up or the governments across the word will have to subsidize it. In both cases, the BOP segment which already has a limited access to electricity will continue to be deprived of access to reliable and affordable electricity. Trying to close this demand-supply gap using fossil fuels by increasing supply will have disastrous consequences on climate, which will again affect the BOP segment the most. To close this gap without affecting the quality of life and not much investment, it…
catering to the BOP market. Additionally, he talks about how this would work and the benefits to all stakeholders involved. This was quite an interesting read as it allowed to me to see this issue from a different perspective and altered my views on this subject. The Bottom of the Pyramid, or BOP market represents the 4 billion of the world’s population that lives in poverty and on less than $2/day (Prahalad, 2010). Prahalad comes from a more market oriented approach where the needs of the BOP are the main…
reached listeners across North America through records and the radio, and was Big performed by travelling bands. It became extremely popular, entertaining both listeners and dancers. The bands were also an important source of musical and business education for the musicians who played in them. ! Groups and Soloists Small During the 1930s and 1940s, smaller groups were also prevalent in jazz. Some of these operated like miniature big bands (such as the Raymond Scott Quintette), while others…
melody, less busy, avoids roughness or “brassiness,” relies more heavily on sophisticated chord arrangements, and often uses softer toned instruments like the flugelhorn, French horn and tuba. b. Cool was the most significant modern jazz alternative to bop. c. Cool is also a popular style on the west coast in the 1950’s, and is sometimes referred to as “West Coast.” d. Improvisation is still a key element in cool and many of the artists known as cool players were immensely skilled improvisers. 2. Lennie…
influences on the formation of Bee-Bop. One of the top genres of Jazz at the time. Monk said one of his biggest influences was Duke Ellington "So, the boppers worked out a music that was hard to steal. I'll say this for the 'leeches', though: they tried. I've seen them in Minton's busily writing on their shirt cuffs or scribbling on the tablecloth. And even our own guys, I'm afraid, did not give Monk the credit he had coming. Why, they even stole his idea of the beret and bop glasses." Mary Lou Stevens-…
population in India. From these statistics, we can assume that the target market for Balashakti software is approximately 110 million people. The demand would be high for this software since it is very beneficial to educate children in rural areas. The education system with iShakti will be beneficial for children especially on health issues. Moreover, it also educated children on many areas such as nutrition, personal sanitation, first aid, emergencies, and other school subjects. This strategy will be in…
Understanding Rhetorical Structures B: Prisons should focus more on rehabilitation and education than on punishment. B: Prisons should focus more on rehabilitation and education than on punishment Understanding Rhetorical Structures To the Orlando Police Department and Orlando Federal Prison: As indicated by the research found, it is better to rehabilitate and educate a population of people rather than punish them for crimes committed. Even though they have…
11.2 percent. The index also includes: Miscellaneous Goods and Services (9.6 percent); Clothing and Footwear (6.5 percent); Furniture, Household Equipment and Maintenance (6.1 percent). Alcoholic Beverages and Tobacco; Health, Communication and Education account for remaining 11.2 percent of total weight. This page includes a chart with historical data for the United Kingdom Inflation Rate. Consumer Prices Index and Retail Prices CPI in 2000 = 0.8% RPI in 2000 = 2.0% CPI in 2012 = 2.7% RPI…