Essay on Tibet: Social Media and Global Youth Ambassadors

Submitted By tzncfinest
Words: 622
Pages: 3

Tenzin Sherab company Shots by Sherab is pleased to provide Global Youth Ambassadors Program with the following social media proposal. The intent of the proposal is to deliver a complete social media and integrated marketing solution designed to improve Global Youth Ambassadors Program.

Shots by Sherab will provide social media consulting and execution services in the following areas:

1) General Analysis and Social Marketing Integration Consulting
2) Social Media Strategy Development and Execution
3) Daily Social Media Management Services

General Strategy and Social Marketing Integration Consulting

Proper integration of all aspects of marketing and messaging with clear objectives, target audience and flow are essential for optimal performance and ROI within social media marketing. Currently, few individual components are in place leaving a significant opportunity for unified and consistent messaging, as well as the need for significant upgrades in digital marketing norms, resulting in opportunity to connect and engage customers.

Shots by Sherab will provide strategy, development, consulting and execution to bring all aspects of social media and traditional marketing efforts into alignment with unified goals and purpose.

Social Media Strategy and Execution

The proper and effective use of Social Media is to build community, conversation and relationships with your audience. There are significant opportunities for Global Youth Ambassadors Program to achieve gains within this medium. Currently, Global Youth Ambassadors Program is missing most social components, thereby forfeiting opportunities to engage clients, prospects and fans. Furthermore, there are significant opportunities to optimize existing marketing and branding efforts to leverage the social components to attract additional prospects, customers and revenue.

Through consulting, strategy and executing in cooperation with Global Youth Ambassadors Program, Shots by Sherab will direct the proper implementation of Social Media channels that will further build the brand, loyal customer base and community. Some of the activities that will be included in the program are:

1) General Social Media Strategy and Social Integrated Marketing consulting.
2) Formal Analysis of current marketing deployment, Social strategy development and integration.
3) Social Media Account creation, management and daily responsibility, including Facebook, Twitter
4) Fanpage custom landing page design and implementation.
5) Twitter page custom background design and implementation.
6) Development and execution of a social content strategy
7) Management of Fanpage posting - We will be posting 1-3 times per day
8) Management of Twitter posting - We will be posting 12-20+ times per day
9) Cross channel flow consulting from all media sites including website, fanpage, twitter, etc.
10) General text, photo, video and other posts to Social Media umbrella sites.
11) General compilation and coordination of client news, events, community involvement postings within Social Media umbrella sites.
12) Social Media cross pollination and marketing integration