hoping to sell healthy, effective, and safe products to mostly female individuals. By bringing safe products to the market, BeautyCounter believes it can enter the extremely competitive cosmetic markets. Through its direct-sales business model and e-commerce site, the company generated roughly $3.2M in revenue in its first nine months of existence. The company currently generates almost all sales through is 1,200 sales consultants. In order to continue growth in 2014 and beyond the company is looking…
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