Market Research Store
The Mobile & Tablet
Advertising
Market
Size, Share, Global Trends,
Analysis, Research Report and Forecast,
2013-2020

www.marketresearchstore.com

sales@marketresearchstore.com

The Mobile & Tablet Advertising Market 2013 - 2020

Table of content

Mobile advertising refers to a form of advertising via mobile phones or other mobile devices such as tablets. Although many view mobile advertising as subsegment of online advertising, its scope is far greater with over 7 Billion mobile subscriptions worldwide.

Mobile advertising promises to drive revenue generation opportunities for App developers, advertising networks, mobile platform providers and Mobile Network
Operators (MNOs) alike. Currently in its early years, the market accounts for nearly $17 Billion in annual revenue.
The growing penetration of smartphones and tablets has further extended the addressable market for mobile advertising as users spend an increasing amount of their time with these devices. By the end of 2020, tablet based advertising campaigns alone will generate more than $27 Billion in global revenue, following a
CAGR of nearly 30% between 2013 and 2020.

The
Mobile
Tablet Advertising Market 2013 - 2020
Table
of &content

This report provides an in-depth assessment of the global mobile & tablet advertising market. In addition to covering the business case, the market drivers, the challenges, the industry’s roadmap, the ecosystem, key player profiles & strategies and key industry developments, the report also presents comprehensive forecasts for the mobile & advertising market from 2013 till 2020, including an individual assessment of 2 device form factor submarkets, 9 application & media submarkets, and 25 country submarkets.

Tablet and Smartphone shipment forecasts (by OS platform, vendor and region) are also presented in the report due to their profound impact on the size of the mobile & tablet advertising market. Historical figures from 2010, 2011 and 2012 accompany the forecasts.

Visit Complete Report @ http://www.marketresearchstore.com/report/themobile-tablet-advertising-market-2013-772

The
Mobile
Tablet Advertising Market 2013 - 2020
Table
of &content

The report comes with an associated Excel datasheet covering quantitative data from all figures presented within the report.

Topics Covered:
The report covers the following topics:
Mobile & tablet advertising business models:
Ad types, physical Ad dimensions, supporting technologies and revenue generation models
Key market sectors for mobile & tablet advertising and their evolution
Market drivers and challenges for the mobile & tablet advertising market
A detailed assessment of the emergent tablet advertising submarket and its growth potential
Key developments in the industry
Profiles and strategies of key players in the mobile & tablet advertising market

The
Mobile
Tablet Advertising Market 2013 - 2020
Table
of &content

Global and regional market forecasts:
Mobile & Tablet Advertising Revenue Forecasts: 2010 - 2020
Submarket revenue forecasts are categorized in 2 device form factor categories:
Mobile Phone
Tablet
Submarket revenue forecasts are categorized in 9 application & media categories: Media Alerts
Mobile Browsing (Display, Search)
Mobile Applications
Mobile Games
Mobile Music
Mobile Social Networking
Mobile TV (Broadcast, Unicast & One-off)

The
Mobile
Tablet Advertising Market 2013 - 2020
Table
of &content

Country level revenue projections are presented for the following 25 leading countries in the mobile & tablet advertising market:
Argentina
Australia
Brazil
Canada
China
Czech Republic
Denmark
Finland
France
Germany
India
Italy
Japan
Mexico

The
Mobile
Tablet Advertising Market 2013 - 2020
Table
of &content

Regional mobile & tablet advertising forecasts are categorized in the