making towards that destination (Lehto et.al., 2006; Arch G. Woodside Ramos Mir Vicente Mariana Duque, 2011; Law,et.al., 2006).Brochures can be used to promote and market a destination to potential tourists by specifying the benefits and resources available to the destination. Different kinds of images can therefore be use to market, influence and impact tourist behavior and their destinations (Crouch, 2011;).However sometimes the images can be deceptive because of the exaggeration of the destinations by the use of graphics to attract more customers. A current research conducted (Prayag G. , 2010; Prayag G.et. al.,, 2011) illustrated that the marketing of tourists destinations to potential tourists by information technology is a stimulant and
Without security and privacy customers will not be able to transact on the internet (Goode et.al., 2007; Lee, et. Al., 2001) Web2.0 is the latest technology of the world wide web (www) and it has influences on internet users to familiarize themselves with it (O’Reilly, 2007).Darcy Dinucci was the first to bring about the idea of Mediaweb 2.0 in 1999. İt is important for a relationship between the web 2.0 and the users of the websites to exist. A bond between these two relations will encourage and foster efficiency and eliminate doubts in the minds of tourists.Without doubts tourists can use the website for transactional purpose (Arora, 2003).Buying of tickets,hotel reservations and watch of images of a destination should influence tourists to make a buying decision on the products. Lack of trust of a website does not encourages customers to transactions.The failure, fraud, dissatisfaction and frustration about websites does not only discourage tourists from purchasing tourism products but also ruins business success.An efficient management of the good relations between the service providers and the tourists should therefore be very remarkable.This will promote the business and trust between the two. Social networks such as Facebook,Twitter, blogs, emails and you tube
(Kotler G. et al., 2002) illustrated that images can be deceptive and can represent a wrong picture of a destination environment by providing amiss and in accurate information to tourists about a destination that lack truism, not standardize and misleading base on stereotype reasons. The authors were therefore of the view that selecting a destination base on previous visits and personal intuition should be helpful. They further elucidated that a consideration should be taken to observe that the pictures on the internet are not base on stereotype and not out dated (Buhalis D.,2000;).Outdated images represents a negative image of a destination.It is better to frequently update images on tourism sites to avoid negative impression from potential tourists since destination images play a significant role in promotions and help tourists to select destinations to