Latin America & the Caribbean • Colombia Juan Valdez® Coffee Shops: Fair Trade as an Inclusive and Sustainable Business Prepared by • Luis Felipe Avella Villegas (Colombia) & Loretta Serrano (Mexico) Sector • Agriculture Enterprise Class • Southern MNC Summary “We’re moving forward at full speed, towards coffee production which is sustainable and profitable for everyone…” Gabriel Silva, NFC Manager Colombia is a major coffee producing country, third only to Brazil and Vietnam in…
Words 6838 - Pages 28