Group Marketing Plan Project Final Project Chevrolet: Green Marketing to the Youth Market October 10, 2013 This paper was prepared for BUS 300, Marketing. Chevrolet: Green Marketing to the Youth Market Chevrolet, which is referred to as Chevy, was founded in the early Twentieth Century. Chevrolet produces American cars and is sold by most automotive markets worldwide. After Chevrolet’s inception they were then bought over by General Motors. The Chevrolet products that are introduced…
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