population, but this segment is growing in number. With retirement fairly early in the life cycle (60 for men, 55 for women), seniors are healthy and have the time to travel. Moreover, they tend to have good savings levels to finance their trips, and often their trips are subsidised by their children who want their parents to see the world. These ‘grey hair’ tourists tend to prefer travelling in tour groups during the off-peak seasons. Family travel is on the rise, with some high income families travelling…
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