activity is not always best understood by reference to particular technological benefits associated with performing sideby-side activities under one roof. Rather, make-or-buy decisions can better be framed, and understood, as contracting issues. Every time an expansion of economic activity is contemplated, Williamson admonishes the analyst/executive to ask whether the task is best done internally or outsourced. In Williamson’s paradigm, the answer depends not just on capabilities and related production…
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