Psychology principles permeate advertising, marketing, television, movies, sales, self-help books, fashion, politics, and folk wisdom, to just name a few. One good example is the concept of "psychological stress", which is now so prevalent in our culture, yet was rarely mentioned fifty years ago. Also, terms like defense mechanisms and Freudian slips have become a part of our regular vocabulary rather than strictly psychological terms. Appropriate study techniques (PQ4R) include: Preview the material…
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