Part one: What is meant by “human wisdom”, in my own words, is the amount of knowledge and experience one individual has gained over the course of his or her lifetime. In my opinion, to say that [the term] “wisdom” was to have changed over the ages is ludicrous, but to say what is deemed as “human wisdom”, I would agree, has changed over the ages. Human wisdom gave a start in the making of a civilization, as our ancestors began thinking, putting things together, learning patterns, and communicating. Curiosity sparked, as did the first fire, and from it they began to utilize the fire; for protection, guidance, cooking, etc. They noticed patterns in the sky that told direction and time and patterns in the movement of animals which set forth the making of traps in catching the beasts easier and more effectively. For this “human wisdom” to have changed and progress, they had to learn to communicate, passing down their knowledge from one person to the next over many centuries. One example of wisdom that my parents say to me is: “You do the same thing over and over again expecting a different result, has it worked yet?” My response was always “no” so they proceed and say “Then why do you keep doing it?” Though I guess I haven’t learned to change my ways, it tells me that persistence is not always key to doing something.
Part two: I would say that advertisers would be considered sophists because they share similar goals. Sophists are teachers of rhetoric (who were paid); relativists who taught that might makes right, truth is a matter of appearance and convention, and power is the ultimate value. Advertisers are in generally two categories, one that persuades the target audience to buy or invest in a product and one that persuades the target audience to support what they are advocating, which both can be under the assumption of being sophists and is rare to have a non-sophistic advertiser, but not impossible. An example that would