Sovol brand of heavy-duty hand-cleaning product lines. The following year, they bought Global Household Brands and expanded their market into grocery distribution with X-14, 2000 Flushes, and Carpet Fresh. Through mid-2002, management continued to shop with the purchase of Heartland Corporation, owner of SpotShot carpet cleaner. Despite those purchases and WD-40’s reputation, the company’s earnings failed to climb in the years between 1998 and 2001. The durability of its brand recognition was never…
Words 4884 - Pages 20