z Save America's Small Town Cinemas, According to an artical in Screen Trade Magazine up to 10,000 screens are at risk of being eliminated in 2013 in the name of "progress". As the Exhibition Industry completes its expensive digitization process movie-lovers in many of America's smaller towns will have to travel to satisfy their need for cinema removing thousands from local econemys. According to most in the industry the conversion for a single screen cinema is at minimum $75,000. When you consider the digital conversion of an aging cinema, relize that the stated expenses are for the projection equipment and physical booth ogmentations only. What about seats, screens, wall coverings, sound systems, concession equipment...do these need to be upgraded as well? YES, cinema customers today have become very decerning consumers when it comes to their entertainment dollars. Consumers today want and expect a great value for their dollar and time. This means in most sircumstances a clean and modern theatrical experiance. The prefered way to achieve this is to build a new cinema from the ground up so that the modern and "State of the Art" ammenities can be included. Such things as 7.1 Digital Surround Sound, Stadium Seating and VIP-Seats increase the value of the cinema experiance. New construction allows for less expensive opperating costs. It is more energy efficeint, easier to keep clean and simplifies over all opperations. When a small town opperater looks at the expense for digital projection coupled with the expense of modernizing their facility,