MKT 500 Complete Course MKT500 Complete Course
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MKT 500 Week 1 Discussion
"The Death of the 4Ps?" Watch the video below and then respond to the questions that follow: https://cdnapisec.kaltura.com/html5/html5lib/v2.34/mwEmbedFrame.php/p/956951/uiconf_id/24290031/entry_id/1_n2bbedus?wid=_956951&iframeembed=true&playerId=kaltura_player&entry_id=1_n2bbedus&flashvars[streamerType]=auto# * Describe a company that you believe represents the 4Cs well, and provide examples of why you believe they are successful at it. * Describe a company that
Next, suggest the next two (2) steps that you believe Tropicana should take in its branding strategy in order to counteract the initial negative response to the new product packaging. Provide a rationale for your response and do not duplicate your classmates’ responses. * * From the scenario, prioritize the attributes of Golds Reling’s brand from the brand map presented in the scenario according to the attributes that you believe would be most important to the new tablet’s target market. Provide support for your response.
MKT 500 Week 4 Assignment 1
Assignment 1: Part A: Your Marketing Plan
Due Week 4 and worth 200 points
At the end of this course, you will have created a marketing plan for a hypothetical product-based company. Each assignment focuses on a different section of the overall marketing plan. For Assignment 1, you will compile information on the company’s background information, an environmental analysis, your company’s short and long-term goals, and a SWOT analysis.
For information on Website analytics, visit Google Analytics at http://www.google.com/analytics/why/.
Note: You may create and / or make all necessary assumptions needed for the completion of this assignment.
Write a five to six (5-6) page paper in which you: 1. Write an