Chapter 12—Making Alliances and Acquisitions Work TRUE/FALSE 1. Equity-based alliances include co-marketing, research and development, contracts, turnkey products, strategic suppliers, strategic distributors, and licensing/franchising. ANS: F PTS: 1 DIF: Easy REF: p. 389 OBJ: 12.1 NAT: AACSB: Tier 1 Analytic; Tier 2 Creation of Value 2. A joint venture (JV) is a form of equity-based alliance. ANS: T PTS: 1 DIF: Moderate REF: p. 389 OBJ: 12.1 NAT: AACSB: Tier 1 Reflective Thinking;…
Words 4403 - Pages 18