Essay on Mercedes Benz Organization Behavior

Words: 2132
Pages: 9

Part A (Ari): Mercedes-Benz is a division of Daimler AG, manufacturing luxury vehicles, buses, and trucks. Mercedes-Benz organization has been around for well over a decade, submitting their first patent for the first car invented by the organization in 1886. Since the creation of the first car, "Mercedes-Benz has set the pace for what all cars might someday become" (M-BUSA). The company's first vehicle not only changed the way people moved about, but it also sparked a future of innovation that Mercedes-Benz still boasts about today. Until 1931, Mercedes-Benz devoted its resources to the production of a three-wheeled vehicle. However, in 1931 Mercedes released details of the four-wheel independent suspension; the first-ever fully …show more content…
Web. 20 February 2013.http://www.edmunds.com/mercedes-benz/?ps=new&mktcat=mn-cities-mercedes-benz&kw=mercedes-benz+new+market&mktid=ga25039325&gclid=CKPrk_TLr7UCFQmxnQodISUA0w

Part C (Quentin):
Mission

Although the internal mission statement of Mercedes-Benz USA is not publicly available, the luxury carmaker does have six values that they refer to as "What Drives Us," which fulfill the intention behind a formal mission statement. The six values that "drive" Mercedes-Benz USA are: •
The audacity to reject compromise
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The instinct to protect what matters
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The commitment to honor a legacy
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The vision to consider every detail
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The foresight to take responsibility
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The ingenuity to outperform expectations

Additionally, on November 25, 2010, the parent company of Mercedes-Benz, Daimler Group, joined 21 German companies in agreeing to a "mission statement for responsible actions in business." The six principles of this shared mission statement are:
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Business must serve the good of the people.
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Business that serves the good of the people requires competition.
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Business that serves the good of the people is based on merit.
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Business that serves the good of the people takes place globally.
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Business that serves the good of the people must be sustainable.
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Business that serves the good of the people