means which have alternative uses. (Lionel Robbins 1932,“An Essay on the Nature and Significance of Economic Science”) Economics for Management DoM, MES Group 1. INTRODUCTION 1.2 What is Economics – Classic Definition • Microeconomics is concerned with the behaviour of individual consumers and individual firms, acting and interacting in markets and in industry groups. E.g. A company trying to maximize its profit • Macroeconomics, in contrast, is concerned with the workings of national…
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