therefore, to be taught to new members as the correct way you perceive, think, and feel in relation to those problems’(Shein, 1997). Club Med was designed as an ‘antidote to civilisation’ to make people smile again after World War II with all-inclusive breaks offering sea, sex and sun. Club Med created symbols (appendix two), such as the village’s isolation from real life with enforced socialisation and ‘sea, sex and sun’ reputation. Organisational structure appeared decentralised and built on…
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