generic, it gets no protection Rollerblade, windsurfer, walkman, kleenex Service, Certification and Collective Marks Service Mark: trademark that is used to distinguish services (rather than the products) of one person/firm from those of another Certification Mark: used by one or more persons, other than the owner, to certify the region, materials, mode of manufacture, quality, or other characteristic of specific goods or services “Good Housekeeping Seal of Approval”, “UL Tested” Collective Mark:…
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