STRATEGIC MANAGEMENT INPUTS © 2015 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. Presentation design by Charlie Cook Learning Objectives Studying this chapter should provide you with the strategic management knowledge needed to: 1. Define strategic competitiveness, strategy, competitive advantage…
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