1) As Troy Carter the option I would pursue for Lady Gaga is the first one which is of continuing with the arena tour. It does not make any financial sense to cancel the show completely given the fact that they have already incurred sunk cost of $4 million in developing the Fame Kills Tour with Kanye West and this amount cannot be recovered. So the third option is out of the picture. In any business, those who take risks can reap great rewards than those who are afraid to do so. Therefore it’s better to build upon the already laid foundation and proceed with the tours than cancelling because of fear of incurring more loses. The other option is to go for a smaller theater tour. Usually in the music industry upcoming…show more content… In 2008 her album “The Fame” became a hit and was launched in Canada, Australia and lastly in the US. As of September 2009 The Fame’s album sales amounted to 1,370,000 and 11,262,000 in track sales which is not bad for an upcoming artist who is trying to establish a big name in a competitive market. By late 2009 Gaga became one of the most recognizable names in pop music and she made had an opportunity to perform at the VMAs and she also won three awards which includes video of the year and best new artist. All these live performances, album/single success and social media presence created a huge fan base which made her a successful artist. Gaga’s team can best further develop her touring and recorded music sales by having as many local and global tours and having her music on different distribution mediums like iTunes and mp3. The team must work towards getting her music on the top 10 best selling artist and number one on Billboards charts. Before going for tours, intensive marketing should be done so as to maximize profits and get fans excited about the tour. They must also have viral videos and music uploads on Youtube and engage fans where ever possible for instance inviting one or two fans on stage and involve them in tour costume design among other things. Gaga must be involved in charitable activity so as to get good publicity. Gaga’s team can best leverage her social-media presence by working towards
to the next level. WonderFlight aims to bring our customersʼ flying experience to the next level by introducing themes into selected domestic B737-700 flights and each theme changes every three months. To start with, the launching theme would be Lady Gaga. For each WonderFlight, our flight attendants will dress up according to the theme and perform the usual in flight services such as serving meals & beverages. Passengers may also opt to take polaroid pictures on board with our well dressed flight attendants…
homosexual. From actors to singers, from doctors to professional ball players, they all are now being open about their sexual preference. Even preachers in the pulpit, to our very own children are now declaring that they are gay. Pop- culture singer Lady Gaga has a hot hit entitled “Born This Way”. This song carries message: Don’t be ashamed about being gay, or bisexual, or transsexual, or anything, that’s just how you were born. Is it true that you are born gay? In the bible it says that in the beginning…
Bassel Hashem Gender Studies Paris is Burning Response Essay November 28th 2013 Paris is Burning is a documentary film from 1990 by Jennie Livingston that chronicles the drag ball culture of New York City during the 1980s as well as the African American, Latino, gay and transgender communities involved in it. This film contains thoughtful discussion and exploration of sexuality, gender, class, and race in America. Examining drags, where femininity/masculinity are performed by…
its argument. Across decades of widespread ostracism, followed by years of patchwork acceptance and, most recently, moments of heady triumph, gay people invoked that phrase to explain why homophobia was unwarranted and discrimination senseless. Lady Gaga even spun an anthem from it. But is it the right mantra to cling to? The best tack to take? Not for the actress Cynthia Nixon, 45, whose comments in The New York Times Magazine last Sunday raised those very questions. For 15 years, until 2003, she…
Target public analysis You've got a lot of good ino in the target publics section, but not all of it has sources. Reference correctly! But you've also got two targets. Better to focus on one of those age groups. And good to use a subhead when you start analysing the influencers ['secondary publics']. Glossy Box solves problems for women who enjoy using the best products but do not have the time and money to test all the products out there. They are self-proclaimed beauty experts, who have profound…
The It Gets Better Project was started in 2010 to combat gay teen suicides, and Lady Gaga announced the Born This Way Foundation in partnership with Harvard's Berkman Center for Internet & Society in 2011. A 2012 paper from the Berkman Center, “An Overview of State Anti-Bullying Legislation and Other Related Laws,” notes that, as of…
l Social Media Business Model Analysis - Case Tencent, Facebook, and Myspace Logistics Master's thesis Xiaoyan Hu 2011 Department of Information and Service Economy Aalto University School of Economics ABSTRACT The term of social media is becoming increasingly popular presently, the amount of social media users is growing dramatically, and the monetization of social media has been discussed in publications but not in details. Nowadays, the most frequently used approach to make money for…
THE US APPAREL INDUSTRY: HOW DO HAUTE COUTURE BUYERS BENCHMARK AGAINST LUXURY, AFFORDABLE LUXURY, MAINSTREAM AND DISCOUNT BUYERS? EXPRESS RESEARCH 7/2014 INDEX METHODOLOGY Pag 3 SECTION I – BUYER PERSONA PSYCHOGRAPHICS Pag 6 HOBBIES Pag 9 LIFESTYLE Pag 14 PERSONALITIES Pag 22 Personalities - SF Personalities - NT Personalities - ST Personalities - NF DEMOGRAPHICS Pag 29 SECTION II – WHERE TO FIND THEM MEDIA Pag 33 Media - Online Media - Offline TESTIMONIALS INDUSTRY REPORT -…
