Executive Summary Delta airline has a long history whose roots begin at the year 1924.This airline has grown to become one of the largest airlines serving the United States of America and also majority of the world through its international routes. The aim of this paper is to see the history of the airline together with its financial position with concentration on the various strategies the company has implemented to reach where it is right now. The paper will also include various suggestions to the airline to help it to grow further. Delta airlines began in the year 1924 but during that time it was known as Huff Daland Dusters. This was the first…show more content… The airline has since then managed to grow rapidly implementing various new methods of check in or purchasing tickets. With modern fleets, international alliance and great service, Delta has gone to become one of the best airlines in the world and has won major awards in the 20th century such as best airline website, Best airline lounge and Best frequent Flyer program. History of Airline Industry The airline industry first started the transportation of passengers in October of 1925. There was an improvement in planes with pressurization in 1949. In September of 1953, the first jet passenger plane gets introduced. The FAA was first established in August of 1958. In February of 1974, the first large body planes with multiple aisle were introduced. A little over two years later, the first supersonic travel was introduced in August of 1976 with the Concorde Tu-144. History of Delta Airlines Delta has close to 90 years of history that didn’t always involve passenger travel. In 1924, a crop dusting company called The Huff Daland Dusters was founded. Four years later, Huff Daland Dusters merged with Delta and kept the name of Delta. In 1941, Delta headquarters moves from Monroe to Atlanta. Delta gets its first stock traded on the New York Stock Exchange in 1957. Delta’s first merge occurs in 1972 when it merged with Northeast airlines; this merge made them a major carrier in New York and Boston. This is also the year that Delta started operating with the
Case 27 Delta Air Lines (2012): Navigating an Uncertain Environment FOF #1: Differentiation In order to compete in a pricesensitive industry, Delta Air Lines needs to focus on differentiating itself from competitors. By doing this, Delta is creating sustainability through customer retention and loyalty. To set itself apart from competitors like United Airlines and American Airlines, Delta needs to implement a program to improve customer service. Because of Delta’s poor service reputation…
airline industry: The AIR FRANCE- KLM/DELTA AIR LINES JOINT VENTURE In less than twenty years, the global industry has gone through tremendous change. Several airlines had gone out of business that had been on top of the industry for years. One of the remarkable changes had been airline alliances. The case focuses on the airline industry and how airlines are forming alliances and joint ventures. It then introduces the partner firms Air France KLM , and Delta . Air France KLM had over 25 collaborative…
only in the past few years has global warming come to public attention. Global warming which may possibly result in the failure of the delta riverbank, may also lead to the downfall of the levees and canals along it. These issues discussed in the novel The Weather of the Future written by Heidi Cullen, a senior research scientist, who discusses the problems of the Delta and possible outcomes of global warming which affects the delta’s levees and canals. She also went into depth about the threats imposed…
from the Brain Perspective This review considers the effects of cannabis on cognitive functioning, in both short and long term. Although the general impression supported by many studies is that cannabis causes cognitive decline, particularly with long-term usage, some research suggests that this may not be the case. Nevertheless, certain specific neuropsychological parameters have been found to be affected. Most commonly and consistently reported are response time, prolongation of word viewing…
Research Report and Presentation QNT/561 March 2, 2012 John Evers Research Report and Presentation Learning Team D comprehensive business research evolved during this course regarding customer satisfaction. Using a fictitious identity, Learning Delta, an online shopping store that offers various products, mimicking Amazon, seek to examine and define results for customer satisfaction at the request of Learning Delta’s executives. A series of events transpired from week two until the present. An…
‘It’s not the intensity of the storm but the capacity of the nation to deal with it that’s the issue’. Using case studies from contrasting areas of the world, to what extent do you agree with the above statement? In my opinion the capacity of the nation to deal with a storm is the issue. Looking back through history it is evident less developed countries suffer to a much greater degree than developed economies when faced with storms, and to illustrate this I will focus on the 2005 Hurricane Katrina…
cures for various maladies, some of which caused the patient more pain and distress than the ailment for which they were being treated. The devotion he showed towards his patients was unusual, most notably in the case of Franzl Oesterline, considered by many to be his “Breakthrough” case. After moving her into his home to provide twenty-four hour attention, he elected to affect a cure for her ill health using theories that he had put forward in his youth, that of “Animal Magnetism” in which he postulated…
if one was tested for steroids in a sport, that athlete would fail the test and would be suspended from that particular sport for a certain amount of time. These steroids and dietary supplements are dangerous as well and have a lot of side effects; according to a study by Gwen Knapp, “supplement use has been linked to the deaths of several athletes, who exceeded the recommended dosages or mixed their intake of supplements with other medications.”(Knapp) Some steroids have side effects not labeled but can cause physical and psychological problems…
Chapter 1 Definition of psychology Scientific study of behavior and mental Types of data collection case study: small number/ in-depth/ result cannot be generalized survey: questionnaire/ wording effect/ random sampling(everyone has an equal chance of participating) naturalistic observation: record behavior in natural environment correlation: relationship b/w things/ help us predict experimentation: looking for cause and effect(IV&DV) Positive vs. negative correlation positive: direct relationship/increase…