products, it may deter new clientele from trying its products and narrow its consumer target. Opportunities- Starbucks is extremely innovative when it comes to marketing ideas. Through its numerous partnerships with grocery stores, franchises, record labels, and electronic companies and outside venders, Starbucks has the opportunity to expand its brand name to places it may not usually be seen. This would encourage its brand awareness and insure its hold in the market as a leader. Globally…
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