Hansen Abdullah Al-Gwaiz, Yun Yan, Chuanjie Lan, Minyuan Ma,and Avinav Sharma 09/09/2013 Assessment of Marriott’s Growth Strategy and Cost of Capital In this memorandum we will first discuss the four strategies that Marriott has outlined to achieve its new goal of higher growth. Second, we evaluate the WACC approach that the Company uses to estimate its cost of capital, delineate how to apply the WACC method, and discuss its merits. The Company has outlined four strategies in order to achieve its…
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