will be addressed for improvement and modification. A1: Viability According to Organic Trade Association (2011), “Organic usage remains strong, with three-fourths of U.S. consumers purchasing organic products, according to The Hartman Group’s “Beyond Organic and Natural 2010” report. “One-third of the consumers polled indicated they buy organic products monthly, up from 22 percent in 2000.” per Hartman Group (2011) The overview of the report, which looks at what consumers say about what they eat…
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