participation motives, business, gambling The Fantasy That Changed the World How can the average person own their very own team in any sport, simply escape from reality with one click of a button, fulfill their humanistic desire for competition, have daily opportunities to make money and live out their very own fantasy? The answer is simple, Fantasy Sports. The fantasy sports industry has seen sustainable growth rates of 12% annually over the past six years (Riper, 2012). IBISWorld, a market research…
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