market segmentation could help for Red Bull more effective in the market, which are Demographic, Behaviour and Geographic. The target market of Red Bull is male with age between 18 and 35 years old. These customers live in cities and they may be students, athletes, professionals and drivers. Part C is analysis Red Bull’s advantage and disadvantage compared competitors, and it is also predict their marketing strategy by different type of market groups, such leader, challenger, follower and nicher…
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