Ltd. 7–1 CHAPTER 7 Planning, Budgeting, and Controlling Copyright © 2014 Nelson Education Ltd. 7–2 Learning Objectives 1. Comment on the activities that link planning, budgeting, and controlling. 2. Describe the meaning of planning, its process, and how to measure organizational performance. 3. Explain why SWOT analysis and planning assumptions are important for setting goals and preparing plans, budgets, and projected financial statements. 4. Show how budgeting fits within the overall planning…
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